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School of Cognitive Training

I am an ex-corporate executive that helps solopreneurs accelerate their business from 0 to 100K

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Start Compounding Actions This January

Reader! Most entrepreneurs read… but nothing changes. Why? Because reading isn’t the problem.Implementation is. So I built something better: The Business Book Club + Mastermind Hybrid — a space where we read and act every single month. This isn’t about collecting books. It’s about compounding action. Small moves, stacked every month, that turn into real growth. For $50/month, you get: 1 high-impact business book A simple framework to implement it A mastermind sessions to adapt it to your...

You don’t need another book. You don’t need more content. You need a place where ideas turn into decisions—and decisions turn into action. I just launched Business Book Club X Mastermind inside Skool.It’s not a discussion group. It’s an execution room. Each month we:• Break down one high-impact business book• Strip out the fluff• Apply what matters to real businesses• Hold each other accountable to follow through Most people read and feel motivated for a day.This is built for people who want...

CEO LAB I’m adding something that most entrepreneurs say they want... ↓ … but rarely stick with long enough to see a real return. If you’re tired of consuming business content and NOT seeing real results… this is for you. I’m launching the Business Book Club + Mastermind Hybrid — an experience built for one purpose: 👉 Turn knowledge into revenue. Most entrepreneurs read books, get motivated for a few days, and then go right back to their old patterns.That cycle is why most businesses stall....

Well, it happened—TikTok is officially banned. Right now, people are freaking out, mourning their followers, and scrambling to figure out what’s next. But here’s the hard truth: if TikTok going down just broke your business, you didn’t have a real business to begin with. Platforms come and go. TikTok was just the latest shiny object. Before that, it was Vine. Before that, MySpace. The game hasn’t changed. Attention is still the asset—but platforms are just tools to get it. So, what should you...

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Are your leads lost in a black hole? Alright, here’s the deal, Reader… Most businesses are losing sales before they even have a chance to happen. Why? Because you're not following up properly with the leads that come your way. Listen—people don’t buy when you want them to; they buy when THEY are ready. And the best way to get them ready faster is through consistent, strategic follow-up. Enter the welcome sequence... A welcome sequence is an automated email series that takes a lead from "Who...

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File Your BOI Now! Look, I’m not here to sugarcoat it. If you own a business and you haven’t filed your Beneficial Ownership Information (BOI) under the Corporate Transparency Act (CTA), you’re playing with fire. The government isn’t messing around here. This isn’t one of those “optional” regulations. You will be required to disclose your company’s owners, and if you fail to do so, you could be hit with hefty penalties or worse—legal action. Here’s the breakdown: What’s the BOI? It’s your...

Natasha Zayts BUSINESS COACH & CONSULTANT As we enter Q4, there’s one critical compliance update your business cannot afford to ignore. The Corporate Transparency Act (CTA) is introducing new Beneficial Ownership Information (BOI) Reporting Requirements—and for small businesses, the stakes are high. Webinar Details: 📅 Date: This Friday, September 27🕑 Time: 10AM🖥️ Location: Online (meeting link will be sent upon registration) This year, small businesses are newly required to comply with the...

Did you know that it costs McDonalds $1.91 in advertising to get you into the drive through...?And when they sell you a burger for $2.09... they ONLY make $0.18... :(But... when they upsell you fries and a coke for $1.77 more... they make (and more importantly keep $1.32 profit)...Yes, 8 times the profit of the initial sale!Pretty cool, don't you think?But... what does that have to do with you?Well, If you're like most people who sell stuff online...You set up a website, and you started...

I'm so excited!!! Small Business Bootcamp is right around the corner on January 20th! I can't wait to spend the day WORKING on your business. We have an incredible lineup of speakers that will share their expertise and help guide you through your individual questions and concerns all through our the day. Everything from tightening up your foundations (finding a profitable niche and building an irresistible offer) to creating a sustainable social media plan. Learning how to convert the social...

Can we just acknowledge something really quick, Reader?? Today is January 1st. AND IT IS ALSO A MONDAY. That just feels like the stars have aligned for the beginning of all beginnings, right?! I woke up this morning truly feeling like I’m on a fresh, blank page of life, and I’m ready to get writing (oop, that’s not a hint at a book, but maybe someday!). Now, I’m not telling you that YOU have to feel that way today, but if you’re ready for just a gentle, curious spark, I’ve got one for you: Do...